Temporary CRM Manager

  • Job Reference: LR191
  • Date Posted: 20 November 2019
  • Recruiter: Love Success plc
  • Location: London
  • Salary: £21.00 to £23.00 Per Hour
  • Sector: Marketing/Advertising/PR
  • Job Type: Temporary
  • Work Hours: Full Time

Job Description

We are recruiting on behalf of a retailer that has both e-commerce business and shops across the UK.

The purpose of the role is to ensure that customer retention and loyalty strategies are implemented. This is a very analytical and technical role.

This is a newly created role and could be on an ongoing basis, ideal for someone availability immediately with a background in digital marketing. You will have a strong background in customer acquisition, re-engagement, and retention strategies.

  • Planning and delivering CRM strategies across the company, encouraging customer retention and customer loyalty.
  • Deciding on the CRM platform structure and architecture, ensuring that it works seamlessly across the organisation and capturing all required information at key points in the customer life cycle.
  • Customer journey mapping, analysing touch points with the organisation, and maximising commercial opportunities.
  • Working closely with all departments to ensure that the CRM works effectively for all aspects of the company.
  • Overseeing direct communications with customers through the CRM.
  • Monitoring and maximising customer lifetime value strategies, ensuring maximum profitability.
  • Ensuring that the database is segmented effectively for targeted marketing activities.
  • Tracking and analysing campaign data to monitor effectiveness.


http://www.lovesuccess.co.uk | 020 7870 7177

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